The U.S. Home Fragrance Market Will Propel to $6 Billion by 2012

April 17, 2008 / Add comment

PRNewswire

The market for home fragrance products in the United States has shifted over the last several years with mass-market air freshener diffusers growing at the expense of other product forms, such as candles, according to The U.S. Market for Home Fragrance Products, a new report from Packaged Facts. Overall home fragrance sales reached approximately $5.1 billion in 2007 and Packaged Facts forecasts a 3% annual increase over the next 5 years, reaching $6 billion by 2012.